Fred Greenspan

Fred has spent over 45 years in sales, marketing, creative advertising, and as management executive in both radio & TV advertising in the metro New York area. He also served with the NY State (Government) Assembly. He is one of the few marketing firm heads who combines both a marketing and creative background with public service. Fred is one of the rare ad agency executives who began his career as a client, serving as regional marketing associate with major airlines.

Thus he knows the tourism industry. With that background, he served as Vice President for Outreach, Public Relations and Marketing for a tourism & travel related firm that serves several cities in Arizona. 

In February 1983 he left the broadcast industry to head his own firm that had major national clients including the US Census Bureau, the FBI, the IRS and the US Marshals Service among many other prestigious clients in the private sector such as Benjamin Moore Paints, Longines-Wittnauer Watch Company, United Airlines, Citibank, among iconic others. His background fortifies his strong reputation in the consumer and travel field. At his company, Tylin Promotions, he believes that the fastest route to marketing success is the development of a strategically distinctive communications concept: STRATEGIC FIREPOWER! It is the heart of his philosophy and the central route of all the activity at the firm. So when he met the founder/ & CEO of the soon-to be formed travel related activity company, they both realized that they had to thrust it into a well-known commodity in the industry. Fred was the man to do it. He handled public relations, advertising and oversaw the reservations staff and promotion activity. When he finds the time, he hikes and loves every minute of his own time on those trails and travels exploring new sights the world. He's very excited to be part of the development of Salute to Our Heroes themed radio series and renew contacts at public safety forces throughout the US.

For over 45 years Greenspan’s company has worked with school districts across the country aiding their Human Resource function. He created and produced the National Minority Careers in Education Expo, an annual event that assisted k-12 school districts, community and four-year colleges and universities in the recruitment and retention of professional staff. The venues used were Times’ Square’s Crowne Plaza, Madison Square Garden and the World Trade Center in New York City. The event has also been held in Los Angeles and Chicagoland.

 Fred has now added the d/Deaf Sensitivity Training Class Seminar to his services. His qualifications come from close contacts within the Deaf Community, and experiencing first hand many of the major issues that face those with hearing loss. He has basic communication skills in ASL and interacts with organizations that serve those who truly want to assist the people who need the understanding of others. Sadly quite a few do not. There is constant outreach to other national resources and organizations that have experience with the Deaf Community that furthers his education in that arena. He has consulted with universities that specialize in students who are Deaf.

 He has given the d/Deaf sensitivity training to several law enforcement agencies, city management, corrections, courts and airport personnel, including, but not limited to the following: McCarran International Airport, Las Vegas at the training center of the North Las Vegas Police Department; in Arizona, the Mesa, Scottsdale, Maricopa City, El Mirage, Town of Florence, City of Tucson police departments, the Pima County , Pinal County and Maricopa County Sheriff’s Offices, Tucson City Hall-Human Resources, and the Tucson Fire Department. In Montana, the class was administered to the Missoula Police Dep’t., Missoula City H.R., Missoula County H.R., Helena Police Dep’t. and many others. He has created “deaf social nights,” programs that help those who lack auditory and vocal acuity socialize with one another including those in the hearing world.